How Argo communicates (or tries to)
Photo by Stéfan on Flickr.
Among the most difficult parts of this project for me has been figuring out how to conduct or facilitate meaningful conversations among people at 12 stations, spanning three time zones. Here’s a MediaShift postthat walks through some of our efforts to do this:
Project Argo is an ambitious undertaking. It involves networking NPR with 12 member stations spanning three time zones with a different mix of bloggers and editors at each station. The stations cover a variety of regionally focused, nationally resonant topics that range from climate change to local music.
Communicating effectively within these parameters has required creativity and experimentation. And we’re still learning.
I’ll break down our various approaches — what we’ve tried, what’s working, and what we’re still working on — using the three tiers of communication: One-to-one, one-to-many, and many-to-many.
As they say, “Nothing will work, but everything might.” Read the rest at MediaShift.